Our Story

Larue is a purchasing brand founded in Malaysia and we specialize in purchasing authentic luxury goods, be they pre-loved, vintage or brand new.

Why luxury goods you ask? To put it simply, we here at larue strongly believe in sustainable fashion. We believe that it is a concept that many people are not aware of. Hence, we are taking the first steps towards an environmentally-friendly future by purchasing your pre-loved luxury goods from you. We also work closely with our Japan and Singapore counterparts so rest assured, it is a joint effort in promoting sustainability in the luxury world.

Our main categories are bags, watches, accessories, and branded jewelry. At Larue, we accept more than 100 well-known international brands such as Hermes, Chanel, Louis Vuitton, Rolex, Audemars Piguet, Cartier, Bvlgari and others.

Larue is a professional brand that provides our clients with the best services and selling experience. All goods purchased by Larue go through vigorous inspection and assessment procedures carried out by our in-house experts.

Meet the Team

Hello from us to you!

Everyone on our team has been through extensive training to give you the services you need. From giving you a quotation, to assessing your items and answering any questions you may have about your luxury goods. Each one of us are stationed at our respective outlets, so do feel free to contact any of us or visit any of the outlets nearest to you for any inquiries.

Purchasing Director | Plaza Damas

Benji Choo

Luxury goods appraiser since 2020
Assess more than 30,000 items per year
Significantly enhanced Larue Malaysia’s procurement strategies, optimizing supplier relationships and driving cost-effective, high-quality sourcing decisions

Trainer for Kastam Diraja Malaysia (Royal Malaysia Custom Department RMCD) on luxury goods value and appraiser.
Trainer for Crime Investigation Department CID for Sentul Police district.
Trainer for Malaysia top accredited insurance agencies - CS Thian Enterprise, Crawford, Tokio Marine, Chubb Insurance.
Certified TTT Trainer since 2025

Senior Appraiser | Plaza Damas

Sara

Luxury goods appraiser since 2023
Assess more than 22,000 items per year
Skilled in working closely with customers and event organizers to ensure accurate appraisals and seamless experiences
Trainer for Kastam Diraja Malaysia (Royal Malaysia Custom Department RMCD) on luxury goods value and appraiser.
Trainer for Crime Investigation Department CID for Sentul Police district.
Trainer for Malaysia top accredited insurance agencies - CS Thian Enterprise, Crawford, Tokio Marine, Chubb Insurance.
Certified TTT Trainer since 2025

Senior Appraiser | Plaza Damas, USJ Taipan

Lee Ming Sheng

Luxury goods appraiser since 2020
Assess more than 18,000 items per year
Trained numerous new appraisers and specialized teams, enhancing the overall performance and accuracy of the appraisal department.
Trainer for Kastam Diraja Malaysia (Royal Malaysia Custom Department RMCD) on luxury goods value and appraiser.
Trainer for Crime Investigation Department CID for Sentul Police district.
Trainer for Malaysia top accredited insurance agencies - CS Thian Enterprise, Crawford, Tokio Marine, Chubb Insurance.
Certified TTT Trainer since 2025

Appraiser & Marketing | Isetan Lot10

Kamelia Iman

Luxury goods appraiser since 2020
Assess more than 16,000 items per year
Boosted Instagram engagement with creative content and targeted campaigns.
Trainer for Kastam Diraja Malaysia (Royal Malaysia Custom Department RMCD) on luxury goods value and appraiser
Trainer for Crime Investigation Department CID for Sentul Police district
Trainer for Malaysia top accredited insurance agencies - CS Thian Enterprise, Crawford, Tokio Marine, Chubb Insurance

Appraiser | Isetan KLCC

Nayli Syamimi

Luxury goods appraiser since 2021
Assess more than 14,000 items per year
Led training programs that have significantly improved the proficiency and accuracy of appraisal professionals.
Trainer for Kastam Diraja Malaysia (Royal Malaysia Custom Department RMCD) on luxury goods value and appraiser
Trainer for Crime Investigation Department CID for Sentul Police district
Trainer for Malaysia top accredited insurance agencies - CS Thian Enterprise, Crawford, Tokio Marine, Chubb Insurance
Certified TTT Trainer since 2025

Junior Appraiser | Taipan

Regina Ann

Luxury goods appraiser since 2023
Assess more than 12,000 items per year
Produced educational content that boosted engagement
and awareness on Larue social media.

Junior Appraiser & Marketing | Plaza Damas & Isetan KLCC

Muhd Nurhan

Luxury goods appraiser since 2023
Assess more than 12,000 items per year
Led team efforts to enhance Larue online presence across social media, website, and advertising platforms.

Junior Appraiser | Isetan The Gardens

Ku Ashriq

Luxury goods appraiser since 2023
Assess more than 10,000 items per year
Contributes to maintaining high appraisal accuracy
and efficiency.

Junior Appraiser | Isetan The Gardens

Louise Liew

Luxury goods appraiser since 2024
Assess more than 8,000 items per year
Enhanced engagement through trend-driven, viral content.

Junior Appraiser | Taman Melawati

Muhammad Shazrin

Luxury goods appraiser since 2024
Assess more than 8,000 items per year
Increased store sales through strong team coordination
and customer service.

Junior Appraiser | Isetan Lot10

Izzat Izzudin

Luxury goods appraiser since 2024
Assess more than 5,000 items per year
Contributes to maintaining high appraisal accuracy
and efficiency.

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All about our sustainable approach